Social media

Social media is a media that is used directly in line with lets users easily to participate, share, and create content includes blogs, social networks, wikis, forums and virtual world. Blogs, social networks and wikis is a form of social media most commonly used by people around the world.

Andreas Kaplan and Michael Haenlein define social media as 'a group of Internet-based applications that build on the basis of ideology and technology of Web 2.0, and that allow the creation and exchange.

Meanwhile, social networking site, where everyone can create a personal website, then get in touch with colleagues to share information and communicate. The biggest social network among Facebook, Myspace, Plurk, and Twitter. If traditional media using print and broadcast media, the social media internet use. Social media invites anyone interested to enjoy with their input and feedback in an open, comment, and share information in a fast and unlimited.

While the internet and mobile phone technology more advanced then social media is developing rapidly, too. Now to access facebook or twitter for example, can be done anywhere and at any time simply by using a mobile phone. Similarly, one can quickly access the social media phenomenon, wich is great for the flow of information not only on developed countries, but also in Malaysia. Because the speed of social media also began to appear replace the conventional mass media to disseminate news.

The rapid growth of social media now because everyone like can have its own media. If for a traditional media such as television, radio, or newspaper requires a large capital and labor, then the other is the case with the media. A user can access social media using social media to network has access to the internet even though slow, without a large payment, without expensive tools and made himself without employees. Social media users can not edit, add, modify, good writing, photos, video, graphics, and other content model.

According to Antony Mayfield from iCrossing, social media is about being human. Ordinary humans share ideas, collaborate, and work together to create inventions, think, debate, looking for someone who can become good friends, find a partner, and build a community. Essentially, by using social media to make us as yourself. In addition to the speed of information that can be accessed in seconds, making yourself in social media is the reason why social media is growing rapidly. Not the least, the desire for self-interest and the need to create a personal name.

If in our daily life we ​​can not express an opinion publicly for one and other things, then we do not use social media. We can write whatever we want or we do not comment on any written or provided to others. This means that prevailed through two-way communication. Communication is then quickly create a community because of a common interest in a matter.